Subtitling live broadcasts makes them available to a larger audience at once. For example, in the case of briefings and special broadcasts, this is particularly important in situations where information needs to be shared quickly.

Subtitling programmes after the fact has been known about for decades. Subtitling live broadcasts, on the other hand, is an entirely different practice, as people clearly speak faster than a subtitler can write. A machine faster than humans will fortunately help to solve this problem.

There are many things to consider when choosing a translation partner. The choice is naturally influenced by your translation needs: whether they are one-off or ongoing, whether you need specialist knowledge and what additional services you require. Solutions are available from freelance translators, translation agencies and full-service language companies.

Subtitles benefit not only the deaf but also the hard of hearing, language learners, and people who are simply unable to use their viewing device with the audio on. Foreign language subtitles allow you to reach a larger audience. We have compiled a checklist for ordering subtitles.